iCarly introduces new tech advancements and progress with small businesses, like Carly hiring a new manager to help the web show's progress. In the Season 2 finale, "iThrow a Flawless Murder Mystery Party," the characters use a dating app called Word Bang and an instant messaging app called Dolphone. While Millicent uses the latter, Spencer and Harper use Word Bang to find new romantic matches. The app doesn't have photos, encouraging users to communicate only via words. This concept is similar to Bantr, the dating app Keeley Jones fronts in Season 2 of Ted Lasso. However, iCarly already avoids a few of Ted Lasso's problems with Bantr.
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